Oz Lotteries, Lottery Rewards
Web development, mobile development
Lottery Rewards is an interactive lottery player benefits program to build lottery sales and drive lottery-related customer traffic in the United States of America. This project was developed for Jumbo Lotteries on behalf of Lottery Rewards. Lottery Rewards adds value to each lottery purchase through the award of points and the offer of second chance draws and promotions by specific, participating retailers.
In America, there are many lottery jurisdictions, and Lottery Rewards offers a unique opportunity to cross these boundries as an add on program to multiple lotteries. The aim of this program is to encourage and reward competition, innovation, initiative and store-specific customer benefits offered by specific, participating retailers.
We assisted in the development of this mobile website, as well as the development of the full website for the program.